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How Raleigh Is Becoming the New Destination for Billion-Dollar Tech

  • tajrenovationllc
  • Jun 26
  • 2 min read

In a major win for the Raleigh-Durham area, California-based tech firm BuildOps has officially selected Raleigh—not Austin—as the site of its new $1 billion East Coast hub. For years, Austin has been considered the darling of tech expansion outside Silicon Valley, but this move signals something deeper: Raleigh is emerging as a serious competitor for high-growth, innovation-focused companies.


Raleigh Over Austin

The Deal

BuildOps, a fast-growing SaaS company serving commercial contractors, announced it will open a major office in downtown Raleigh, bringing 291 new jobs to the region. These roles will span engineering, sales, product development, customer success, and more, with an average salary hovering around $111,000. North Carolina sweetened the deal with an approved $2.8 million incentive package—a move that shows both strategic planning and long-term commitment to building a stronger tech sector here.

Why Raleigh?

So why did BuildOps pick Raleigh over Austin?

According to the company’s leadership and state officials, several factors made the Triangle stand out:

  • Talent Pool: Raleigh is home to some of the top universities in the nation, including NC State, Duke, and UNC-Chapel Hill. That means a constant pipeline of skilled graduates, especially in STEM fields.

  • Affordability: Compared to Austin and other growing metros, Raleigh still offers affordable housing, lower overhead for office space, and a high quality of life.

  • Connectivity: With strong travel infrastructure and access to direct flights across the U.S., the area is ideal for companies needing national and international reach.

  • Growing Ecosystem: Raleigh has built a strong reputation for entrepreneurship and innovation, and BuildOps sees this as an ideal environment to scale.


A Turning Point for Raleigh’s Tech Scene

This announcement feels like more than just another corporate relocation. It’s a validation of what many in Raleigh already know: the region is no longer just a “potential” hub—it’s becoming the real deal.

With this kind of investment, there will be ripple effects throughout the local economy. Commercial real estate will see renewed energy, local startups and service providers will benefit from new demand, and job seekers will gain access to high-paying, stable roles in a fast-growing industry.


Final Thoughts

BuildOps choosing Raleigh over Austin marks a new chapter in our city’s growth story. It's proof that we’re not just a good place to live—we're a smart place to build. As we look ahead, it’s clear Raleigh’s trajectory is only going up.

Stay tuned—this is just the beginning.

 
 
 

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